Category - California RCFE

  • Exciting times ahead for the skilled nursing sector!

    Sabra Health Care REIT CEO Rick Matros says nursing homes are in a “great era to grow, really flourish” post-pandemic, with strong operator performance, record rent coverage, growing occupancy, and favorable demographics creating major opportunities.

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  • Strategies for Achieving and Sustaining Full Occupancy in 2026's High-Demand Senior Living Market

    2026 is the year senior living demand surges: With Baby Boomers turning 80 and new construction at historic lows, national occupancy reached 89.1% by the end of 2025 (NIC MAP data), with independent living over 90% and assisted living at 87.7%. Projections point to 90%+ industry-wide this year—creating prime opportunities for RCFE and senior care operators to fill beds quickly.

    Key strategies include strong digital storytelling (social posts, reviews, and Q&A to build trust), targeting adult children with events and tours, prioritizing resident retention, and operational tweaks like modern amenities. In high-demand California markets like Sacramento, these tactics drive occupancy higher amid limited supply.

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  • Breaking Down 2026 CDSS PINs: Essential Updates for California RCFE Operators

    California RCFE operators—stay ahead with the latest CDSS Provider Information Notices (PINs). Key 2026 updates include PIN 26-03-CCLD on Guardian Training Webinars and PIN 25-06-ASC on calling 9-1-1 in RCFEs for an effective emergency response.

    These free official resources from the California Department of Social Services help enhance resident safety, staff readiness, and compliance without extra cost.

    We highlight these public CDSS bulletins to support informed operations. (California-specific; check your state’s agency for equivalents elsewhere.)

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